3 Smart List Management Techniques for Retailers

As a retailer, you know how difficult it is to rise above the clutter in the inbox. Whether you’re  a retail outlet or a specialized boutique, you need to attract customers daily. But, getting lost in the run to reach the customers might prove difficult. However, if you focus on list management tactics, you can

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Top 5 Facts About Email Validation

Email validation is no longer a buzzword because it is deeply entrenched in the basics of email marketing. For years, list cleaning is one of the most touted ways to reach the inbox of the target audience and improve the marketing statistics. It’s definitely something, you should look forward to. However, blindly flowing with the

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6 Ways Retailers can Grow their Email List

Retail businesses are aware that quality trumps over quantity. But, it is better said than done. Building a quality list is time-consuming because of which many marketers prefer to purchase an email list. You’ve heard that money is in the list and it’s important to build an engaging marketing list. You can take those email

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5 Reasons for Low Email Open Rate

Today, with the rising technology, people are overwhelmed with unnecessary emails, which is the primary reason for a falling open rate. As an email marketer, your goal is to achieve a higher open rate and when it starts to decline, you need to worry. Marketers who regularly use email validation service often end-up with an

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5 Tips on Cleaning the Email List of a Non-Profit Organization

Non-profit organizations require efficient funding campaigns. And, such campaigns require an email list that is free from email addresses, which will not yield to donation. Non-profit organizations that are keen on proactive maintenance build a loyal customer base. Email scrubbing is the leading way to reach the readers and it will help you eliminate the

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4 Ways to Generate a Clean Email List

Want to succeed with email marketing? List cleaning is simply non-negotiable for success. For marketers, their email list is the most prized possession. You constantly need a healthy stream of subscribers to talk to and you need to grow your list to survive the tough competition. However, a plethora of marketer’s end-up creating the list

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3 Ways Poor Data Integrity Can Hurt your Company

Data collection is one of the pre-requisite of a successful email marketing campaign because without data email is zero. Data also possesses the biggest threat to email because wrong data results in a bouquet of ISP related issues such as low deliverability rate, high bounce rate and chances of getting blacklisted by the ISP permanently.

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4 Reasons Why Your Business Should Verify Email Addresses

Are you in charge of email success in your company? Is your company a data-driven? Email marketing programs are successful only when the statistics speak. Furthermore, in the age of the fast speed internet, creating an email address is possible in less than a fraction of a minute. Although free email addresses provide a cost-effective

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4 Ways to Improve the Health of your Email List

When was the last time you seriously looked at your email list? Do you know the engagement rate? Are you aware of the bounce rate? For marketers, it’s extremely easy to overlook the marketing list and focus on content because the content is something, which attracts the target audience. But, the underlying success of any

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7 Steps to Build Email List and Make Money from It

So, you actually want to build an email list? Do you know social media can help you drive tons of traffic to your website? But, what do smart business owners do with the traffic? They convert it into their email list.  And, marketers who do not build an email list never reach the target audience.

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