The upcoming blog might sound like a broken record because time and again we have stressed on the importance of nurturing your email list. Growing your email list is the lifeline and backbone of your email marketing campaign. Honing a successful email marketing strategy results in high dividends and fosters the sales growth, ensuring loyal
So, you actually want to build an email list? Do you know social media can help you drive tons of traffic to your website? But, what do smart business owners do with the traffic? They convert it into their email list. And, marketers who do not build an email list never reach the target audience.
Email has proven to be one of the most effective marketing channels for marketers and according to research the marketing channel is 40 times better in acquiring customers. With so much at stake, as a marketer, you need to take every step carefully. One overlooked aspect of email marketing is list cleaning, which plays a
So, when was the last time, you actually thought of giving a glance at your marketing list? Do you know the nature of the audience? Are you aware about the bounce rate and the open rate? Most marketers overlook the email list and get busy with other important things. Things that they feel would increase
Internet service providers (ISPs) take many things into consideration before sending the message to the inbox of the customers. From subscriber engagement to spam complaint rate, the ISPs consider everything before making a final call. The ISPs look for how interested your subscribers are in the content that you send them. When your email list
The foundation of good reputation is trust and it takes a lot of time to build trust. Email is slightly different because you need to win the trust of both subscribers and ISPs. Without winning the trust of both the subscribers and ISPs, you can never become successful. In short, trust = good reputation =
According to a research, email marketing is the core marketing strategy for businesses across the world. It may seem simple, but as a marketer, you need to embrace the innovations and enhance the strategies that caters to the audience. The future of email list cleaning software is bright because a smallest mistake during data entry
Marketers across the world spend thousands of dollars in designing email campaign and drafting email copies to lure the customers. It seems simple from outside, but when you dig deep into email marketing, you realize the importance of maintaining a healthy brand and email reputation. Before moving ahead, you need to understand some of the
Whether you’re catering the online audience or the offline audience, maintaining a healthy reputation among the customers is a must. Without a healthy email reputation, your business is likely to sink because the messages will go undelivered to the target audience. However, many companies never realize that their level of communication adversely affects their reputation.
Email marketing is considered as hard sales and customers are reluctant to share their email address with marketers. Customers don’t share their email address because of the fear of being bombarded with sales related message. In order to achieve email success and attract customers, you need to remove this social stigma. Focus on concentrating on